Alviero Martini Logo History

The well- known Italian trade mark Alviero Martini produces kids clothes, footwear, bags, purses, glasses, daily planners, perfumery and watches. The designer Alviero Martini became the author of the new style under the name of Geo Map. Its typical feature is the display of drawings of topographic subjects on finished articles.

The designer was born in a small town in the north of Italy; he received the art education precisely there. From his young age, Martini was interested in theatre, and in the age of 20, he created his own theatre, where he worked as an actor. Several years later, Martini put an end to the actor profession and moved to Rome where he got a job in television, as well as he was making a theatre scene and costumes.

The Alviero Martini brand with the same name was founded in the 1987. First, Martini was invited as a designer for creation of an interior in the Brazilian ambassador in Moscow. In the Russian capital Martini acquired the map, which he placed on an ancient suitcase, but not on the wall. Thus, the designer implemented his creative idea on creation of cartographic models. Very soon, such a non-standard idea brought popularity and the world renown to Martin.

Alviero’s incredible passion for travelling led to the emergence of the new style. Martin reflects the passion for travelling and search of something unfamiliar in his collections.

Over time, the Alviero Martini brand turned to creation of kids` clothes. Alviero Martini kid’s clothes and footwear have a complex fit with a lot of interesting details and internal dynamics. Saturated, but not too bright colors of Alviero Martini baby collections give confidence. The style noticeably changes from one season to another. The whole assortment of Alviero Martini kid’s clothes is manufactured in Italy at the renowned GiMel factory. This fact can be regarded as the certification mark of the clothing.

The company`s minilogo in shape of an ancient map is present on almost every model of baby clothes and footwear. The talented designer took comfortable natural cloths and a soft pastel palette as the foundation of collections of baby and kids clothes. Creamy, beige and sky tints combine with non-showy, but stylish design, giving presented models sophistication and slight gentility. The age range at which the brand is intended is fairly wide – from new- born babies until 14- year- old boys and girls. The assortment includes jackets and coats, dresses and shirts, cardigans and shorts, sundresses and blouses, T-shirts, and bonnets, there are also blankets for newborns. And each young fashionista and fop will remain in rapture towards beautiful, unusual stylish clothes of Alviero Martini, as well as his or her parents.

The products of the similar kind are a guarantor of comfort of your child, which, without any doubts, is an important factor in conditions of the modern world. This is the most optimal balance between the price and quality.